Privacy Policy


It might not surprise you that a blog on Marketing uses web analytics tools to track its visitors by collecting anonymous statistics.

Among the tools currently being used are: Google Analytics. I often try new tools, you can always see the latest ones by doing a right-mouse click in your browser and choosing View Source. All tools are clearly commented and identified by name.

Cookies: Most of the above tools use first-party cookies, small text files with a single string of 100% anonymous text or numbers. I DO NOT collect any Personally Identifiable (PII) information about website visitors using any of these tools.

The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google and other Analytics vendors I end up using. This information is then used to evaluate visitors use of the website and to compile statistical reports on website activity for

The Web Analytics vendors used do not associate your IP address with any other data held by them. Neither I nor the Web Analytics Vendors will link, or seek to link, an IP address with the identity of a computer user. I WILL NOT associate any data gathered from this site with any personally identifiable information from any other source.

Controlling Your Privacy

There are two simple ways in which you can opt-out from tracking by this website.

#1: You can control how your browser accepts cookies. Please check out this wonderful article: How to control cookies. It has simple instructions for Windows and Mac computers and Chrome, IE, AOL, Firefox, Opera and Safari browsers. You can now choose to accept first party or third party cookies (or neither).
#2: You can turn off JavaScript in your browser. I can’t find a good article that shows how to do this for every browser, but a simple Google search should help you find out how to do it for your browser.

As might be obvious this privacy policy was not written by lawyers. By choice. Your feedback privacy policy is always welcome, please email me by writing to blog at sancouncil dot org.